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Video-on-Demand Market

Global Video-on-Demand Market Share, Trends, Forecast: By Business Model: Transactional Video-on-Demand (TVoD), Subscription Video-on-Demand (SVoD), Others; By Application: Media and Entertainment, Education and Training, Health and Fitness, Others; Regional Analysis; Market Dynamics: SWOT Analysis; Competitive Landscape; 2024-2032

Global Video-on-Demand Market Outlook

The global video-on-demand market is expected to grow at a CAGR of 12.15% in the forecast period of 2024-2032.

 

Global Video on Demand Market

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Increased Adoption of Subscription Video-on-Demand (SVoD) Services to Aid the Global Video-on-Demand Industry Growth

Based on business model, the subscription segment is predicted to hold a significant market share in the industry. This growth can be attributed to the growing preference for subscription video-on-demand services, such as Amazon Prime and Netflix, among consumers. In addition, another major factor contributing to the popularity of SVoD services is the launch of new shows and films exclusively on these platforms. Meanwhile, transactional video-on-demand services are also witnessing a huge demand, as these services allow viewers to buy or rent the content they wish to view at affordable prices. These factors are expected to contribute to the overall market growth in the forecast period.

 

North America to Provide Lucrative Growth Opportunities to the Global Video-on-Demand Industry

North America is estimated to hold a substantial share of the video-on-demand industry in the forecast period. This growth can be attributed to the increased demand for visual content viewing services in the region. Additionally, the rising disposable incomes, high living standards, and presence of the leading market players in the region are also anticipated to aid the market growth in the coming years. Meanwhile, the Asia Pacific is also estimated to account for a healthy market share in the forecast period, owing to the increased investments by the international market players to expand their footprint in the region.

 

Video-on-Demand: Market Segmentation

Video-on-demand services refer to media distribution channels that allow users to access visual content across devices for immediate viewing. These services allow users to decide when, where, and how they wish to consume video content. Consumers can avail these services via monthly or yearly subscriptions or through a transactional mode, wherein consumers pay for the particular content that they wish to view.

 

Global Video on Demand Market By Application

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By business model, the market is divided into:

  • Transactional Video-on-Demand (TVoD)
  • Subscription Video-on-Demand (SVoD)
  • Others

Based on application, the market can be categorised into:

  • Media and Entertainment
  • Education and Training
  • Health and Fitness 
  • Others

The regional markets for the product include North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.

 

Global Video on Demand Market By region

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Growing Penetration of Digital Devices to Augment the Growth of the Global Video-on-Demand Industry

The rapid digitalisation across industry verticals and the gradual adoption of digital solutions such as smartphones among consumers are projected to spearhead the demand for video-on-demand services in the forecast period. This can be attributed to the rising disposable incomes and improved standards of living. Moreover, the convenient viewing experience, affordable costs, enhanced content quality, and a wide variety of personalised content offered by video-on-demand services is projected to contribute to its overall popularity in the forecast period. Furthermore, the rapid technological advancements such as the integration of cloud technology and the availability of video-on-demand services on Smart TVs are also anticipated to propel the market growth in the coming years.

 

Key Industry Players in the Global Video-on-Demand Market

The report gives a detailed analysis of the following key players in the global video-on-demand market, covering their competitive landscape, capacity, and latest developments like mergers, acquisitions, and investments, expansions of capacity, and plant turnarounds:

  • Amazon Web Services, Inc.
  • Netflix, Inc.
  • The Walt Disney Company (Disney+)
  • Apple Inc. 
  • Zee Entertainment Enterprises Limited
  • Others

The comprehensive EMR report provides an in-depth assessment of the industry based on the Porter's five forces model and SWOT analysis.

 

Key Highlights of the Report

REPORT FEATURES DETAILS
Base Year 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Business Model
  • Application
  • Region
Breakup by Business Model
  • Transactional Video-on-Demand (TVoD)
  • Subscription Video-on-Demand (SVoD)
  • Others
Breakup by Application
  • Media and Entertainment
  • Education and Training
  • Health and Fitness
  • Others
Breakup by Region
  • North America
    • United States of America 
    • Canada
  • Europe
    • United Kingdom
    • Germany
    • France
    • Italy
    • Others
  • Asia Pacific
    • China
    • Japan
    • India
    • ASEAN
    • Australia
    • Others
  • Latin America
    • Brazil
    • Argentina
    • Mexico
    • Others
  • Middle East and Africa
    • Saudi Arabia
    • United Arab Emirates
    • Nigeria
    • South Africa
    • Others
Market Dynamics
  • SWOT Analysis
  • Porter's Five Forces Analysis
  • Key Indicators for Demand
  • Key Indicators for Price
Competitive Landscape
  • Market Structure
  • Company Profiles
    • Company Overview
    • Product Portfolio
    • Demographic Reach and Achievements
    • Certifications
Companies Covered
  • Amazon Web Services, Inc.
  • Netflix, Inc.
  • The Walt Disney Company (Disney+)
  • Apple Inc.
  • Zee Entertainment Enterprises Limited
  • Others
Report Price and Purchase Option Explore our purchase options that are best suited to your resources and industry needs.
Delivery Format Delivered as an attached PDF and Excel through email, with an option of receiving an editable PPT, according to the purchase option.

 

*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.

1    Preface
2    Report Coverage – Key Segmentation and Scope
3    Report Description

    3.1    Market Definition and Outlook
    3.2    Properties and Applications
    3.3    Market Analysis
    3.4    Key Players
4    Key Assumptions
5    Executive Summary

    5.1    Overview
    5.2    Key Drivers
    5.3    Key Developments
    5.4    Competitive Structure
    5.5    Key Industrial Trends
6    Snapshot
    6.1    Global
    6.2    Regional
7    Opportunities and Challenges in the Market
8    Global Video-on-Demand Market Analysis

    8.1    Key Industry Highlights
    8.2    Global Video-on-Demand Historical Market (2018-2023) 
    8.3    Global Video-on-Demand Market Forecast (2024-2032)
    8.4    Global Video-on-Demand Market by Business Model
        8.4.1    Transactional Video-on-Demand (TVoD)
            8.4.1.1    Historical Trend (2018-2023)
            8.4.1.2    Forecast Trend (2024-2032)
        8.4.2    Subscription Video-on-Demand (SVoD)
            8.4.2.1    Historical Trend (2018-2023)
            8.4.2.2    Forecast Trend (2024-2032)
        8.4.3    Others
    8.5    Global Video-on-Demand Market by Application
        8.5.1    Media and Entertainment
            8.5.1.1    Historical Trend (2018-2023)
            8.5.1.2    Forecast Trend (2024-2032)
        8.5.2    Education and Training
            8.5.2.1    Historical Trend (2018-2023)
            8.5.2.2    Forecast Trend (2024-2032)
        8.5.3    Health and Fitness
            8.5.3.1    Historical Trend (2018-2023)
            8.5.3.2    Forecast Trend (2024-2032)
        8.5.4    Others    
    8.6    Global Video-on-Demand Market by Region
        8.6.1    North America
            8.6.1.1    Historical Trend (2018-2023) 
            8.6.1.2    Forecast Trend (2024-2032)
        8.6.2    Europe
            8.6.2.1    Historical Trend (2018-2023) 
            8.6.2.2    Forecast Trend (2024-2032)
        8.6.3    Asia Pacific
            8.6.3.1    Historical Trend (2018-2023) 
            8.6.3.2    Forecast Trend (2024-2032)
        8.6.4    Latin America
            8.6.4.1    Historical Trend (2018-2023) 
            8.6.4.2    Forecast Trend (2024-2032)
        8.6.5    Middle East and Africa
            8.6.5.1    Historical Trend (2018-2023) 
            8.6.5.2    Forecast Trend (2024-2032)
9    North America Video-on-Demand Market Analysis
    9.1    United States of America 
        9.1.1    Historical Trend (2018-2023) 
        9.1.2    Forecast Trend (2024-2032)
    9.2    Canada
        9.2.1    Historical Trend (2018-2023) 
        9.2.2    Forecast Trend (2024-2032)
10    Europe Video-on-Demand Market Analysis
    10.1    United Kingdom
        10.1.1    Historical Trend (2018-2023) 
        10.1.2    Forecast Trend (2024-2032)
    10.2    Germany
        10.2.1    Historical Trend (2018-2023) 
        10.2.2    Forecast Trend (2024-2032)
    10.3    France
        10.3.1    Historical Trend (2018-2023) 
        10.3.2    Forecast Trend (2024-2032)
    10.4    Italy
        10.4.1    Historical Trend (2018-2023) 
        10.4.2    Forecast Trend (2024-2032)
    10.5    Others
11    Asia Pacific Video-on-Demand Market Analysis
    11.1    China
        11.1.1    Historical Trend (2018-2023) 
        11.1.2    Forecast Trend (2024-2032)
    11.2    Japan
        11.2.1    Historical Trend (2018-2023) 
        11.2.2    Forecast Trend (2024-2032)
    11.3    India
        11.3.1    Historical Trend (2018-2023) 
        11.3.2    Forecast Trend (2024-2032)
    11.4    ASEAN
        11.4.1    Historical Trend (2018-2023) 
        11.4.2    Forecast Trend (2024-2032)
    11.5    Australia
        11.5.1    Historical Trend (2018-2023) 
        11.5.2    Forecast Trend (2024-2032)
    11.6    Others
12    Latin America Video-on-Demand Market Analysis
    12.1    Brazil
        12.1.1    Historical Trend (2018-2023) 
        12.1.2    Forecast Trend (2024-2032)
    12.2    Argentina
        12.2.1    Historical Trend (2018-2023) 
        12.2.2    Forecast Trend (2024-2032)
    12.3    Mexico
        12.3.1    Historical Trend (2018-2023) 
        12.3.2    Forecast Trend (2024-2032)
    12.4    Others
13    Middle East and Africa Video-on-Demand Market Analysis
    13.1    Saudi Arabia
        13.1.1    Historical Trend (2018-2023) 
        13.1.2    Forecast Trend (2024-2032)
    13.2    United Arab Emirates
        13.2.1    Historical Trend (2018-2023) 
        13.2.2    Forecast Trend (2024-2032)
    13.3    Nigeria
        13.3.1    Historical Trend (2018-2023) 
        13.3.2    Forecast Trend (2024-2032)
    13.4    South Africa
        13.4.1    Historical Trend (2018-2023) 
        13.4.2    Forecast Trend (2024-2032)
    13.5    Others
14    Market Dynamics
    14.1    SWOT Analysis
        14.1.1    Strengths
        14.1.2    Weaknesses
        14.1.3    Opportunities
        14.1.4    Threats
    14.2    Porter’s Five Forces Analysis
        14.2.1    Supplier’s Power
        14.2.2    Buyer’s Power
        14.2.3    Threat of New Entrants
        14.2.4    Degree of Rivalry
        14.2.5    Threat of Substitutes
    14.3    Key Indicators for Demand
    14.4    Key Indicators for Price
15    Value Chain Analysis
16    Competitive Landscape

    16.1    Market Structure
    16.2    Company Profiles
        16.2.1    Amazon Web Services, Inc.
            16.2.1.1    Company Overview
            16.2.1.2    Product Portfolio
            16.2.1.3    Demographic Reach and Achievements
            16.2.1.4    Certifications
        16.2.2    Netflix, Inc.
            16.2.2.1    Company Overview
            16.2.2.2    Product Portfolio
            16.2.2.3    Demographic Reach and Achievements
            16.2.2.4    Certifications
        16.2.3    The Walt Disney Company (Disney+)
            16.2.3.1    Company Overview
            16.2.3.2    Product Portfolio
            16.2.3.3    Demographic Reach and Achievements
            16.2.3.4    Certifications
        16.2.4    Apple Inc.
            16.2.4.1    Company Overview
            16.2.4.2    Product Portfolio
            16.2.4.3    Demographic Reach and Achievements
            16.2.4.4    Certifications
        16.2.5    Zee Entertainment Enterprises Limited
            16.2.5.1    Company Overview
            16.2.5.2    Product Portfolio
            16.2.5.3    Demographic Reach and Achievements
            16.2.5.4    Certifications
        16.2.6     Others
17    Key Trends and Developments in the Market

 

Additional Customisations Available

1    Manufacturing Process
    1.1    Overview
    1.2    Detailed Process Flow
    1.3    Operation Involved
2    Project Requirement and Cost Analysis
    2.1    Land, Location and Site Development
    2.2    Construction
    2.3    Plant Machinery
    2.4    Cost of Raw Material
    2.5    Packaging
    2.6    Transportation
    2.7    Utilities
    2.8    Manpower
    2.9    Other Capital Investment

 

List of Key Figures and Tables

1.    Global Video-on-Demand Market: Key Industry Highlights, 2018 and 2032
2.    Global Video-on-Demand Historical Market: Breakup by Business Model (USD Million), 2018-2023
3.    Global Video-on-Demand Market Forecast: Breakup by Business Model (USD Million), 2024-2032
4.    Global Video-on-Demand Historical Market: Breakup by Application (USD Million), 2018-2023
5.    Global Video-on-Demand Market Forecast: Breakup by Application (USD Million), 2024-2032
6.    Global Video-on-Demand Historical Market: Breakup by Region (USD Million), 2018-2023
7.    Global Video-on-Demand Market Forecast: Breakup by Region (USD Million), 2024-2032
8.    North America Video-on-Demand Historical Market: Breakup by Country (USD Million), 2018-2023
9.    North America Video-on-Demand Market Forecast: Breakup by Country (USD Million), 2024-2032
10.    Europe Video-on-Demand Historical Market: Breakup by Country (USD Million), 2018-2023
11.    Europe Video-on-Demand Market Forecast: Breakup by Country (USD Million), 2024-2032
12.    Asia Pacific Video-on-Demand Historical Market: Breakup by Country (USD Million), 2018-2023
13.    Asia Pacific Video-on-Demand Market Forecast: Breakup by Country (USD Million), 2024-2032
14.    Latin America Video-on-Demand Historical Market: Breakup by Country (USD Million), 2018-2023
15.    Latin America Video-on-Demand Market Forecast: Breakup by Country (USD Million), 2024-2032
16.    Middle East and Africa Video-on-Demand Historical Market: Breakup by Country (USD Million), 2018-2023
17.    Middle East and Africa Video-on-Demand Market Forecast: Breakup by Country (USD Million), 2024-2032
18.    Global Video-on-Demand Market Structure

Key Questions Answered in the Report

The global video-on-demand market is projected to grow at a CAGR of 12.15% between 2024 and 2032.

The major drivers of the industry, such as the increased demand for convenient and affordable content viewing experience, increased availability of video-on-demand services, rising disposable incomes and improved living standards, rapid technological advancements, and rising investments in R&D activities by the leading industry players, are expected to aid the market growth.

The key market trends guiding the growth of the industry include the rapid adoption of digital devices, such as smartphones.

The major regions in the industry are North America, Latin America, the Middle East and Africa, Europe, and the Asia Pacific.

The significant business models considered within the market report are transactional video-on-demand (TVoD), subscription video-on-demand (SVoD), and others.

The major application sectors include media and entertainment, education and training, health and fitness, and others.

The major players in the industry are Amazon Web Services, Inc., Netflix, Inc., The Walt Disney Company (Disney+), Apple Inc., Zee Entertainment Enterprises Limited, and others.

Analyst Review

The global video-on-demand market is being driven by the rapid adoption of digital devices. Aided by the increased demand for convenient and affordable content viewing experience, the market is expected to witness a growth in the forecast period of 2024-2032, growing at a CAGR of 12.15%.

EMR’s meticulous research methodology delves deep into the market, covering the macro and micro aspects of the industry. Based on business model, the market can be distributed into transactional video-on-demand (TVoD), subscription video-on-demand (SVoD), and others. On the basis of application, the industry can be segmented into media and entertainment, education and training, and health and fitness, among others. The major regional markets for video-on-demand are North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa. The key players in the above market include Amazon Web Services, Inc., Netflix, Inc., The Walt Disney Company (Disney+), Apple Inc., Zee Entertainment Enterprises Limited, and others.

EMR’s research methodology uses a combination of cutting-edge analytical tools and the expertise of their highly accomplished team, thus, providing their customers with market insights that are accurate, actionable, and help them remain ahead of their competition.

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