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Global Bluetooth Beacons Market Size, Growth, Analysis: By Technology: Eddystone, iBeacon, Alt Beacon, Others; By End Use: Travel and Tourism, Retail, BFSI, Healthcare, Others; Regional Analysis; Market Dynamics: SWOT Analysis, Porter’s Five Forces Analysis, Key Indicators for Demand, Key Indicators for Price; Competitive Landscape; 2024-2032
Global Bluetooth Beacons Market Outlook
The global bluetooth beacons market is expected to grow at a CAGR of about 80% in the forecast period of 2024-2032.
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North America Aiding the Bluetooth Beacons Market
North America has become one of the leading regions in the global bluetooth beacon that can be attributed to the ongoing adoption of technology in the hospitality and retail industries. Offering coupons and growing trade promotions have now become the standard in order to drive sales in a competitive marketplace. This has allowed retailers to make personalised deals and coupons available. The United States has made a major contribution to the development of the bluetooth beacon and iBeacon markets in North America, followed by Canada. Technology is providing a boost to the iBeacon segment of the global market, representing higher market share and valuation. The retail end-user segment of the North America bluetooth beacon and iBeacon markets is expected to have a high profile in the coming years.
Bluetooth Beacons: Market Segmentation
Beacons are used by organisations to transmit content and information that are contextually important to users at specific locations. They open the possibility of linking the online virtual environment to the offline physical world by providing context-aware information to mobile users. Bluetooth beacons relay signals and messages to smart devices under range in the form of alerts. Essentially, they consist of a chip and various electronic components on a small circuit board.
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Based on technology, the market is divided into the following:
- Eddystone
- iBeacon
- Alt Beacon
- Others
The product finds wide end-uses in the following sectors:
- Travel and Tourism
- Retail
- BFSI
- Healthcare
- Others
The regional markets for bluetooth beacons can be divided into North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa.
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Rising Product Distribution Bolstering the Market Growth
The rising reach of the distribution channels including hypermarkets, supermarkets, specialty stores, department stores, cash and carry shops and discounters, is boosting the growth of the bluetooth beacon market. This is because bluetooth beacons are used in retail industries to provide consumers with offers, flash sales, product details, or simply to speed up the checkout process by contactless payment systems. Product distribution and multi-channel marketing have now become key trends in the retail sector, propelling the growth of the bluetooth beacon industry, as manufacturers are compelled to improve beacon software. Bluetooth beacons are also in high demand from airports and ground transit hubs, as they allow instant notification of flight delays, departures and gate and platform details to passengers.
Key Industry Players in the Global Bluetooth Beacons Market
The report gives a detailed analysis of the following key players in the global bluetooth beacons market, covering their competitive landscape, capacity, and latest developments like mergers, acquisitions, and investments, expansions of capacity, and plant turnarounds:
- Estimote, Inc.,
- Accent Advanced Systems, S.L.U.,
- MOKOSmart
- Zebra Technologies Corp.
- Kartographers Technologies Pvt. Ltd.
- Radius Networks, Inc.
- Kontakt.io
- Others
The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis.
Key Highlights of the Report
| REPORT FEATURES | DETAILS |
| Base Year | 2023 |
| Historical Period | 2018-2023 |
| Forecast Period | 2024-2032 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Technology |
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| Breakup by End Use |
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| Breakup by Region |
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| Market Dynamics |
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| Competitive Landscape |
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| Companies Covered |
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| Report Price and Purchase Option | Explore our purchase options that are best suited to your resources and industry needs. |
| Delivery Format | Delivered as an attached PDF and Excel through email, with an option of receiving an editable PPT, according to the purchase option. |
*At Expert Market Research, we strive to always give you current and accurate information. The numbers depicted in the description are indicative and may differ from the actual numbers in the final EMR report.
1 Preface
2 Report Coverage – Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Snapshot
6.1 Global
6.2 Regional
7 Industry Opportunities and Challenges
8 Global Bluetooth Beacons Market Analysis
8.1 Key Industry Highlights
8.2 Global Bluetooth Beacons Historical Market (2018-2023)
8.3 Global Bluetooth Beacons Market Forecast (2024-2032)
8.4 Global Bluetooth Beacons Market by Technology
8.4.1 Eddystone
8.4.1.1 Market Share
8.4.1.2 Historical Trend (2018-2023)
8.4.1.3 Forecast Trend (2024-2032)
8.4.2 iBeacon
8.4.2.1 Market Share
8.4.2.2 Historical Trend (2018-2023)
8.4.2.3 Forecast Trend (2024-2032)
8.4.3 Alt Beacon
8.4.3.1 Market Share
8.4.3.2 Historical Trend (2018-2023)
8.4.3.3 Forecast Trend (2024-2032)
8.4.4 Others
8.5 Global Bluetooth Beacons Market by End Use
8.5.1 Travel and Tourism
8.5.1.1 Market Share
8.5.1.2 Historical Trend (2018-2023)
8.5.1.3 Forecast Trend (2024-2032)
8.5.2 Retail
8.5.2.1 Market Share
8.5.2.2 Historical Trend (2018-2023)
8.5.2.3 Forecast Trend (2024-2032)
8.5.3 BFSI
8.5.3.1 Market Share
8.5.3.2 Historical Trend (2018-2023)
8.5.3.3 Forecast Trend (2024-2032)
8.5.4 Healthcare
8.5.4.1 Market Share
8.5.4.2 Historical Trend (2018-2023)
8.5.4.3 Forecast Trend (2024-2032)
8.5.5 Others
8.6 Global Bluetooth Beacons Market by Region
8.6.1 Market Share
8.6.1.1 North America
8.6.1.2 Europe
8.6.1.3 Asia Pacific
8.6.1.4 Latin America
8.6.1.5 Middle East and Africa
9 Regional Analysis
9.1 North America
9.1.1 Historical Trend (2018-2023)
9.1.2 Forecast Trend (2024-2032)
9.1.3 Breakup by Country
9.1.3.1 United States of America
9.1.3.2 Canada
9.2 Europe
9.2.1 Historical Trend (2018-2023)
9.2.2 Forecast Trend (2024-2032)
9.2.3 Breakup by Country
9.2.3.1 United Kingdom
9.2.3.2 Germany
9.2.3.3 France
9.2.3.4 Italy
9.2.3.5 Others
9.3 Asia Pacific
9.3.1 Historical Trend (2018-2023)
9.3.2 Forecast Trend (2024-2032)
9.3.3 Breakup by Country
9.3.3.1 China
9.3.3.2 Japan
9.3.3.3 India
9.3.3.4 ASEAN
9.3.3.5 Australia
9.3.3.6 Others
9.4 Latin America
9.4.1 Historical Trend (2018-2023)
9.4.2 Forecast Trend (2024-2032)
9.4.3 Breakup by Country
9.4.3.1 Brazil
9.4.3.2 Argentina
9.4.3.3 Mexico
9.4.3.4 Others
9.5 Middle East and Africa
9.5.1 Historical Trend (2018-2023)
9.5.2 Forecast Trend (2024-2032)
9.5.3 Breakup by Country
9.5.3.1 Saudi Arabia
9.5.3.2 United Arab Emirates
9.5.3.3 Nigeria
9.5.3.4 South Africa
9.5.3.5 Others
10 Market Dynamics
10.1 SWOT Analysis
10.1.1 Strengths
10.1.2 Weaknesses
10.1.3 Opportunities
10.1.4 Threats
10.2 Porter’s Five Forces Analysis
10.2.1 Supplier’s Power
10.2.2 Buyer’s Power
10.2.3 Threat of New Entrants
10.2.4 Degree of Rivalry
10.2.5 Threat of Substitutes
10.3 Key Indicators for Demand
10.4 Key Indicators for Price
11 Value Chain Analysis
12 Competitive Landscape
12.1 Market Structure
12.2 Company Profiles
12.2.1 Estimote, Inc.,
12.2.1.1 Company Overview
12.2.1.2 Product Portfolio
12.2.1.3 Demographic Reach and Achievements
12.2.1.4 Certifications
12.2.2 Accent Advanced Systems, S.L.U.,
12.2.2.1 Company Overview
12.2.2.2 Product Portfolio
12.2.2.3 Demographic Reach and Achievements
12.2.2.4 Certifications
12.2.3 MOKOSmart
12.2.3.1 Company Overview
12.2.3.2 Product Portfolio
12.2.3.3 Demographic Reach and Achievements
12.2.3.4 Certifications
12.2.4 Zebra Technologies Corp.
12.2.4.1 Company Overview
12.2.4.2 Product Portfolio
12.2.4.3 Demographic Reach and Achievements
12.2.4.4 Certifications
12.2.5 Kartographers Technologies Pvt. Ltd.
12.2.5.1 Company Overview
12.2.5.2 Product Portfolio
12.2.5.3 Demographic Reach and Achievements
12.2.5.4 Certifications
12.2.6 Radius Networks, Inc.
12.2.6.1 Company Overview
12.2.6.2 Product Portfolio
12.2.6.3 Demographic Reach and Achievements
12.2.6.4 Certifications
12.2.7 Kontakt.io
12.2.7.1 Company Overview
12.2.7.2 Product Portfolio
12.2.7.3 Demographic Reach and Achievements
12.2.7.4 Certifications
12.2.8 Others
13 Industry Events and Developments
List of Key Figures and Tables
1. Global Bluetooth Beacons Market: Key Industry Highlights, 2018 and 2032
2. Global Bluetooth Beacons Historical Market: Breakup by Technology (USD Million), 2018-2023
3. Global Bluetooth Beacons Market Forecast: Breakup by Technology (USD Million), 2024-2032
4. Global Bluetooth Beacons Historical Market: Breakup by End Use (USD Million), 2018-2023
5. Global Bluetooth Beacons Market Forecast: Breakup by End Use (USD Million), 2024-2032
6. Global Bluetooth Beacons Historical Market: Breakup by Region (USD Million), 2018-2023
7. Global Bluetooth Beacons Market Forecast: Breakup by Region (USD Million), 2024-2032
8. North America Bluetooth Beacons Historical Market: Breakup by Country (USD Million), 2018-2023
9. North America Bluetooth Beacons Market Forecast: Breakup by Country (USD Million), 2024-2032
10. Europe Bluetooth Beacons Historical Market: Breakup by Country (USD Million), 2018-2023
11. Europe Bluetooth Beacons Market Forecast: Breakup by Country (USD Million), 2024-2032
12. Asia Pacific Bluetooth Beacons Historical Market: Breakup by Country (USD Million), 2018-2023
13. Asia Pacific Bluetooth Beacons Market Forecast: Breakup by Country (USD Million), 2024-2032
14. Latin America Bluetooth Beacons Historical Market: Breakup by Country (USD Million), 2018-2023
15. Latin America Bluetooth Beacons Market Forecast: Breakup by Country (USD Million), 2024-2032
16. Middle East and Africa Bluetooth Beacons Historical Market: Breakup by Country (USD Million), 2018-2023
17. Middle East and Africa Bluetooth Beacons Market Forecast: Breakup by Country (USD Million), 2024-2032
18. Global Bluetooth Beacons Market Structure
Key Questions Answered in the Report
The market is projected to grow at a CAGR of 80% between 2024 and 2032.
The market is being driven by the growing adoption of innovative technologies in the retail and hospitality sectors, the increasing offerings of coupons and trade promotions by retailers, and the expansion of distribution channels.
The key trends guiding the market include the increasing use of product distribution and multi-channel marketing by retailers and the growing demand for bluetooth beacons in airports and ground transit hubs.
The major regions in the market are North America, Latin America, the Middle East and Africa, Europe, and the Asia Pacific.
The major technologies considered in the market report are Eddystone, iBeacon, and Alt Beacon, among others.
The major end uses of the product are travel and tourism, retail, BFSI, and healthcare, among others.
The key players in the market include Estimote, Inc., Accent Advanced Systems, S.L.U., MOKOSmart, Zebra Technologies Corp., Kartographers Technologies Pvt. Ltd., Radius Networks, Inc., and Kontakt.io, among others.
Analyst Review
The global bluetooth beacons market is aided by the rising adoption of advance technology, the market is expected to witness a further growth in the forecast period of 2024-2032, growing at a CAGR of 80%.
EMR’s meticulous research methodology delves deep into the market, covering the macro and micro aspects of the industry. Based on its technology, the bluetooth beacons industry can be segmented into Eddystone, iBeacon, Alt Beacon, among others. On the basis of end uses, the industry is categorised into travel and tourism, retail, BFSI, healthcare, among others. The major regional markets for bluetooth beacons are North America, Europe, the Asia Pacific, Latin America, and the Middle East and Africa. The key players in the above market include Estimote, Inc., Accent Advanced Systems, S.L.U., MOKOSmart, Zebra Technologies Corp., Kartographers Technologies Pvt. Ltd., Radius Networks, Inc., Kontakt.io, and others.
EMR’s research methodology uses a combination of cutting-edge analytical tools and the expertise of their highly accomplished team, thus, providing their customers with market insights that are accurate, actionable, and help them remain ahead of their competition.
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